This lesson is intended to help you more fully understand the importance of the design principles to create stronger layouts. You will learn details on how the four basic principles affect good design. Examples of the concepts are shown in the accompanying .pdf chapters. Be sure to read the summary @ the end of each chapter. We also further discuss additonal tools, panels and menus. Lessons include:
Points: 50 (+ 8.33 participation points)
Estimated assignment time: 4 hours
Due: Friday, June 2, 11:59P
Using the design principle of Contrast is one of the most effective methods of creating visual Interest in your designs.
By using the design principle of Repetition we add consistency to our layouts. It takes a conscious effort by the you, the designer to make this effort to unify the elements in your designs. In the page you are viewing I use repetition by repeating the fonts, colors and organization of the elements.
Consider adding elements which serve only for creating repetition. First look for exisitng repetitions; then begin to create repetition.
The use of the design principle Alignment unfies the elements on the page into a cohesive whole. Beginning designers tend to place text and graphics on the page wherever there is space. This disregard for the other elements can create a rather messy approach. Strive to have your elements have a visual connection with something else on the page. This conscious thoguht helps you think about how the elements interact.
Untiy is an important concept in good design. Push to make your elements appear to be connected and interrelated by making some visual tie between them.
By using Proximity in your designs, you group related elements together. By doing this, you provide your audience with an instant visual clue to the organization and content of your message. Try to create a closeness of related elements to become one unit instead of several.
When elements are close together, they become one visual unit rather than several separate units. Items related to each other should be grouped together. The basic purpose is to organize. Don't feel that every square inch of the page must be filled with something. Remember, white space is your friend.
By understanding the design principles, you may begin to create more compelling graphics.
I urge you to experiment with them, see what works and what doesn't.
Only with practice will you become more proficient.
Look at things around you and see where the design principles are begin used, and where they are not. As I mentioned, others have described the design principles in different ways.
In this example, we see a more expanded view to the principles and how they work. Visit this link to learn more.
In the next portion of this week's exercise, we continue our investigation into the tools, panels and menus. In the demo you will see a review of the methods we have covered. Topics include:
Disregard any references to dates/times and due dates mentioned in the videos. Follow the due dates listed here.
The video demo shows the tools learned to date and expands into new tools, panels and menus.
After you have completed the assignment and uploaded your .ai file, visit the course's Google+ online community and post your comments about the assignment. Describe anything new you discovered, issues you had, or comments on your experience. Visit the Google+ online community here. Once you have posted, copy the link from the Google+ site. Go the Learning For Life portal, and paste the link in the text field and attach your .ai file. Hit submit.
Grading Check List
read contrast .pdf
read repetition .pdf
read alignment .pdf
review proximity .pdf
watch video flower power
practice making the flower on your own
post to the Google+ online community (be sure to upload a .jpg example)
submit your .ai file via the Learning For Life portal and provide the link to your post
completed quiz 3 on Learning For Life portal